A new publication, Inter-City News, posed me the following question:“With all the development and improvements along the 39th Street and I-70 corridor, citizens in the northwest area of Independence (Fairmount, Mt. Washington, Maywood, and Englewood) tend to feel left out and neglected. If you are elected mayor, what is your vision for improving the “Inter-City” district with respect to economic development, public safety, social services, and historic preservation?”
Here is my response:The historic neighborhoods and business districts of northwestern Independence are the foundation of our city. This was the first area of industrial growth, providing livelihoods for generations of families. Strong neighborhoods, good schools, and thriving retail and services developed to meet the needs of the families that set down their roots in Independence. For more than a decade, I have been personally involved in supporting the neighborhoods and commercial districts of northwestern Independence. This has been an important crusade for me because I have a strong desire to preserve the unique, authentic character of western Independence, and I believe this area of town provides great opportunities for the type of “new urbanism” that I envision. This vision, which has been fostered through my years of involvement with residents and business owners, includes neighborhoods that are diverse in use and population, designed for pedestrian and transit as well as cars, and aesthetically defined as a place that celebrates local history through architecture and landscaping. To recapture the vibrancy that once existed in the city’s northwest, balanced development of jobs and housing must be planned. This plan should include a supply of affordable housing, increase in home ownership, historic preservation, safe streets, and the redevelopment of brownfield land. As a citizen of Independence I have volunteered with organizations including the NorthWest CDC, Englewood Business Association, Maywood Merchants Association, and Truman Gateway to support appropriate residential and commercial growth. I have participated in fundraising, publicity, strategic planning, and public policy. I was very involved in the school district boundary change, allowing the annexation of Kansas City schools into Independence, working directly with Sen. Callahan on this initiative. Northwestern Independence has benefitted from a great deal of support from the community, school district, City of Independence, and other organizations. The City contracts with the NWCDC to provide services which is supported through the City Council goals fund with $20,000 annually. Through community development efforts, the City has obtained Community Development Block Grants and Neighborhood Stabilization Program grants, among others, which have been almost exclusively dedicated to northwestern Independence over the past several years. The City has also helped to secure grants through the Mid America Regional Council (MARC) to support planning and construction needs such as the new sidewalks in Englewood, traffic studies in Englewood, and green gateway planning for Truman Road. The City has worked with Truman Medical Center and Swope Health Services to develop two new health care clinics in the northwest. City staff and elected officials continue to work closely with the NWCDC and 12 Blocks West to address housing rehabilitation and home ownership. Prior to my election to the City Council in 2012, the city staff and elected officials also helped pave the way for the preservation and reuse of Mt. Washington School. Incentives for private investment in homes and businesses have long existed in the northwest through multiple 353 tax abatement programs. The Independence Police Department has a presence in northwestern Independence by committing to staffing the Englewood “Cops Shop”. Many areas of the city face similar challenges as northwest Independence, particularly in the southwest and northeast parts of town. These areas have not received the same level of support and attention as the northwest, and I credit this to the residents and business owners in the northwest for being organized, focused, and proactive in advocating for their neighborhoods. Much progress has been made in northwestern Independence, and much more is needed. As Mayor, I will continue the work I have begun in northwestern Independence, engage the community in clearly defining the vision and goals, and execute strategies to meet these goals. I will also utilize the knowledge and experience I have gained through my volunteer efforts in the northwest to encourage investment in the other areas of the city that are also worthy of preservation and redevelopment.
A few words from my aunt Peggy:I was just reading Eileen’s website: www.eileenweir.com which I highly recommend to you! Her writing is clear, factual and inspirational.
She is indeed a credit to her parents and grandparents. I have just finished reading “Lean In” by Sheryl Sandberg who gives advice to the younger generation about how to lean in…and succeed. Eileen personifies exactly what Sandberg is talking about. She has focused on what she wants and has worked hard to achieve it. I’m sure she will win.
There is a great temptation to continue business as usual, and to say that things are pretty good in our city. Our citizens are generally satisfied with the way things are, and we share a deep pride in our community. But I believe we can do much better and Independence deserves the very best.
To be our best, citizens cannot be passive consumers of government services. Authentic citizen engagement is essential and that is the type of leadership I believe in. Our city faces significant challenges and those tough issues call for a Mayor who will start conversations, facilitate problem-solving, and mobilize action. As your Mayor, I will continue to encourage citizen engagement and together we will create a clear vision for our city and strategies for achieving our shared goals.
To paraphrase one of my favorite quotes from President John F. Kennedy in his 1961 inaugural address, “this will not be finished in the first 100 days, nor the first 1,000 days, or maybe not during the next four years, but let us begin.” I assure you, we will begin.
I have been a resident of Independence since August, 2000 and was elected to the Independence City Council in April, 2012. In many ways I am perhaps one of the most unlikely people ever to be elected to the City Council. I did not grow up here. I do not attend church here. My children do not go to school here. Yet, 67% of the voters in the 4th District elected me to represent them and encouraged me to run for Mayor. Let me tell you how I got here.
I was born and raised in Binghamton, NY which is in the area known as the I-81 snow belt in central New York just about an hour’s drive south of Syracuse. My dad grew up in Binghamton and is one of six children. My grandfather, John, was a prominent and respected attorney in town and my grandmother, Kay, was a social worker and homemaker. My mother is from Spring Lake, NJ and the oldest girl in a family of seven children. Her father, Robert (known as Chick) was a salesman and her mother, Jean, was primarily a homemaker but once her children were grown she worked as a secretary and bookkeeper.
My parents met in the summer of 1965 at my grandparent’s summer cottage in Silver Lake, PA near Binghamton. My dad had finished college and graduate school and was working in Arlington, VA. My mother had just graduated from Marymount College where she had roomed with one of my father’s sisters. Mom was visiting her college roommate and Dad was home for the weekend. By November that year my parents were engaged, and were married on April 16, 1966. My sister Laura was born in 1967, followed by me in 1968, and my sister Sheila in 1975. We all grew up as part of my parents’ two large Irish Catholic families and spent most of our youth in Binghamton, at Silver Lake, and at the Jersey shore with our extended family.
I graduated from Le Moyne College in Syracuse and earned my B.A. in English and Communications. Following graduation I lived for a year in Gettysburg, PA working for one of my aunts in the bed & breakfast that she and her husband owned. During that time I prepared to apply to graduate school and in 1991 I moved to Albany, NY to study at the University of Albany. My plan was a career in education.
In August of 1992 I received a call from a friend, Bob Moore, who I had met in Gettysburg. Bob was the Public Relations Director for the Kansas City Chiefs and called to offer me a job. I accepted the job and moved to Kansas City. I was hired as the PR Assistant and eventually became the Manager of Public Information and Media Services for the team. I left the Chiefs in 2000 but continued to do freelance writing for the Chiefs website and team publications. After locating to Independence, I wrote a weekly column for The Examiner on social, civic and charitable events in Eastern Jackson County, founded a non-profit organization, Progress Independence, to promote citizen engagement, and founded my own public relations consulting firm, Impress. From 2007 through 2013 I coordinated the annual Chiefs Charity Game for local charities.
My husband, Tom, was born and raised in Independence and attended Independence public schools. His parents, Bob and Carolyn, are lifelong residents, raising their family and establishing their careers in Independence.
Tom and I met in 1994 when I was working for the Chiefs and he was selling real estate in Kansas City for KC One. We were married at St. Peter’s Catholic Church in Kansas City on May 11, 1996. Our church, friends, and careers were in Kansas City and we enjoyed living in the Brookside area. Tom began his career at Blue Ridge Bank & Trust in 1995 and we participated in many activities and events in Independence with the bank. In 2000, Tom’s grandparent’s home on Blue Ridge Blvd. became available following the death of his grandfather, Bill Reich, in 1998 and grandmother Marcie Reich in 2000. We purchased the house and it is where we plan to live the rest of our lives. Tom’s parents live right next door.
Our twins John Robert and Nora Eileen were born April 9, 2002. They attend St. Peter’s Catholic School in Kansas City, which is our parish school. Tom and I are actively involved at St. Peter’s, attending church every week with our children, serving on various committees, and volunteering for church and school activities.
When we moved to Independence, Tom and I made a conscious commitment to be involved in the community and make a positive impact. We wanted to have a family, and we wanted to live in a place that would offer us and our future children educational, cultural, and career opportunities and that would be a place that our children would be proud to call their hometown. I was invited to join the Junior Service League of Independence and have been an active member, elected as president of my provisional class and serving on the board and executive board. I was drawn to the heritage and unique history of Independence. I joined the Jackson County Historical Society and served as board president in 2008 and 2009, and I have been on the “Wild About Harry” fundraising committee for the Truman Library Institute for 15 consecutive years, serving as event chair twice. Tom has been active with the Independence Chamber of Commerce since joining Blue Ridge Bank and currently serves on the executive board. He also serves on the Board of Directors for Children’s Mercy Hospitals and Clinics.
I am proud to call Independence home, and I believe that because I have lived and worked in other places around the country, I appreciate things about Independence that those who have resided here their whole lives often overlook. There is something very unique about Independence. Its citizens have tremendous pride in their heritage and the character of their community. The leadership of the city is more accessible than in any place I have ever been, including the city council and staff, the school superintendents and board members, business owners, the faith community, and the non-profit and philanthropic agencies. Independence is not just a friendly city, it is one where true friendship exists. There is a sense that everyone is important and everyone counts. The average person has the ability to be heard and impact decisions made in government, education, business, and social services. That is why I choose to live here, raise my family here, and serve the people of Independence on the city council.
On Saturday, January 11th more than 100 citizens of Independence attended a public discussion hosted by IndyEnergy. The purpose of the meeting was to engage the public in a conversation about the current and future policies and operation of Independence Power & Light (IPL) and the impact of the city’s two coal-fired plants on rate payers and the global environment. The meeting featured presentations from Dr. Karl Zobrist, an energy attorney, Jason White, former Independence City Councilman and one of the members of the IndyEnergy group, and Leon Daggett, Director of IPL. Following the presentation was a panel discussion that allowed citizens to engage in a dialogue with various experts including Daggett, Bruce VanCompernolle, representing the International Brotherhood of Electrical Workers (IBEW) Local Union #53, Roger Hershey, local attorney and IndyEnergy member, and Andy Knott, representing the Sierra Club.
According to White the discussion of the viability of the city’s Missouri City and Little Blue Valley plants prompted the discussion. Citing a report from the Union of Concerned Scientists, White reported that the city’s two coal-fired plants have been tagged as “ripe for retirement.” The Union of Concerned Scientists is a non-profit organization that utilizes independent science to “solve our planet’s most pressing problems.” The UCS experts “work on some of the world’s most complex and daunting problems: stemming the tide of global warming, finding sustainable ways to feed, power and transport ourselves, and reducing the threat of catastrophic war.” ( www.ucsusa.org )
Presentations and discussion included a variety of perspectives on utility rates, environmental and health impact, reliability of power, alternative energy sources, and jobs. Currently IPL has a diverse portfolio of energy sources to provide power to customers including coal, natural gas, and renewables. The mater plan for IPL calls for the Missouri City plant to be retired in 2016 and to convert Little Blue Valley from coal to natural gas the same year. The Little Blue Valley plant was constructed as a dual-fuel plant capable of burning either natural gas or coal for power generation. Natural gas prices are at a historic low but are unstable. Coal prices are low, but the environmental regulations required by the Environmental Protection Agency are costly and those costs are absorbed by rate payers.
IndyEnergy representatives presented information found in the city budget reflecting the existing residential, commercial, and industrial rates. IPL has a higher rate than KCP&L and BPU in most categories. These higher rates are a result of increased EPA compliance regulations and necessary capital investments in the power plants over the past several years to make them more efficient and safe workplaces. Daggett indicated that while rates have increased over the past five years he expects that rates will stay stable for a while. KCP&L and BPU are likely to implement rate increases in the near future to meet the EPA regulations and make needed upgrades to their facilities according to Daggett.
IBEW Local #53 represents a large number of employees at IPL, and VanCompernolle emphasized the union’s interest in maintaining independent ownership of the utility allowing the power company to provide service to the city and sell energy on the open market while maintaining the ability for citizens to determine how the utility is operated and how rates are set. VanCompernolle stated the IBEW is “pro-coal” because it believes that coal is still the most economical, stable, and reliable energy source available. IBEW is also supportive of continued research and utilization of renewable energy sources. IPL provides quality jobs in the City of Independence and the conversion from coal to natural gas will impact employment in the city. Moreover, the natural gas market has proven to be very volatile and accessing natural gas resources through fracking may have negative environmental impacts. The concern of the IBEW is that natural gas prices are likely to skyrocket causing unavoidable major increases to rate payers.
Knott was complimentary of IPL for its investment in alternative energy sources and its plans to cease burning coal by 2016. He advocated for the environmental and health benefits of continuing to invest in renewable energy sources, particularly wind. As a spokesperson for the Sierra Club Knott also shared information about the health risks associated with emissions created by burning coal stating that the health impacts cost hundreds of millions of dollars annually. The Sierra Club sponsors the Beyond Coal campaign with the objective ”to replace dirty coal with clean energy by mobilizing grassroots activists in local communities to advocate for the retirement of old and outdated coal plants and to prevent new coal plants from being built.” ( http://content.sierraclub.org/coal/about-the-campaign )
The IndyEnergy organizers represented by Hershey are seeking to inform and engage the Independence community in this important and complex issue. He encouraged those present to stay involved and educated about the policy decisions that are made regarding the city’s power plants and share ideas with elected and appointed officials.
Presenters and panelists agreed that the goal is to provide safe and reliable service at a fair and just price and this is best achieved by diversifying the energy sources utilized to meet the community’s power demands.
IndyEnergy is seeking feedback from citizens on this topic as well as ideas and suggestions for future community discussions ( www.IndyEnergy.org )
Crime prevention and prosecution has long been a top priority for business owners in southwestern Independence. During my time working and living in the 4th district, I have heard from several business owners about issues with vandalism, break-ins, theft, and disturbances in their buildings and parking lots. Many of these crimes take place on 40 Hwy which serves as a main thoroughfare through the area and is heavily travelled by pedestrians as well as car and bus traffic.
This fall I organized a meeting to discuss how the Independence community can better support small business owners along 40 Hwy. I invited business owners, members of the Independence Police Department, Jackson County prosecuting attorneys, and members of the city staff. The discussion revealed that although many of the business owners had invested in the proper environmental deterrents like lights, alarms, and cameras, the crimes continued to occur. Ultimately the idea of a type of “neighborhood watch” for businesses emerged. Business owners wanted a way to alert each other when crime happens.
Working with the IPD, city staff, and the Independence Economic Development Council, a pilot program for crime watch in business districts is developing. Retaining business and making Independence safer for businesses is a critical component of economic development, which allowed us to partner with the Economic Development Corporation. The city’s tech services department investigated some web based applications that could be used for business networking. It had to be instantaneous and private.
Nextdoor.com emerged as an effective communications tool that is widely used by neighborhood groups across the nation. The private network allows neighbors to post information and have conversations about happenings and concerns within their defined geographic boundaries. The web site and smart phone application are user friendly and met the desires of the 40 Hwy business owners to receive instant updates about suspicious activity and/or crime in the area.
Tom Leznak, President of the Economic Development Council, contacted Nextdoor.com to discuss implementation. Used strictly as a neighborhood tool, Nextdoor was intrigued at the idea of using their platform in a commercial area. 40 Hwy will be the first commercial district in the country to utilize the Nextdoor technology.
The system is simple. First, a defined geographic area is created using an on-line mapping feature. Then business owners within that area are invited to join the community. Once a business has joined, they area able to participate in the conversations and receive alerts of new messages by email or text. Businesses can be proactive in crime prevention and reporting by notifying each other about issues as they happen. The Independence Police Department is able to monitor the activity on the 40 Hwy site to spot trends in crime and delegate resources to the area. With more accurate reporting, crimes are more likely to be solved and offenders prosecuted.
Currently I am continuing to work with the business owners and Economic Development Council staff to build the network and promote participation to business owners on 40 Hwy and integrate with law enforcement to catch and prosecute more offenders. It is our hope that this system can be implemented city-wide in additional commercial districts.
In 2004 Independence voters approved two 12-year public safety sales taxes dedicated to the capital needs of our police and fire departments. The decision by the Independence City Council to put these taxes before voters was the result of the recommendation of a citizens’ committee that was formed in 2003 to examine the capital needs of the Independence police and fire departments. I served on the 11-member citizens’ public safety committee and worked on the campaign to successfully pass both sales taxes.
The sunset for the public safety sales taxes is 2016.
Through the experience of serving on the public safety committee ten years ago, I learned the value of citizen engagement. I was new to Independence, had never served on a city board or commission, and had very little knowledge about the police and fire departments or the operations of the city. I was recommended to the committee by my city councilman Charlie Rich because I called him often with concerns about issues in my neighborhood, and he recognized that I was a person who was interested in improving my community. Essentially Charlie told me “Put up, or shut up.” He challenged me to become involved in an issue that was important to me, and despite my lack of experience or understanding, I accepted.
Involving citizens in decision making works. I believe that elected officials and city staff must continually and persistently seek citizen input and expertise in order to effectively meet the needs and priorities of the community. This is a proven model that has been successful in Independence for a variety of issues including parks, streets, storm water, and education.
I have recommended to the Mayor and City Council that the council form a new citizens’ public safety committee to once again evaluate the current and future needs of the police and fire departments. With the consensus of the council, I am currently developing a resolution to create the committee and define the scope of work with which it will be tasked. I have requested that the resolution to create the committee be presented in January so that the committee may start meeting in February. This committee will advise the council on the potential renewal of the public safety sales taxes for police and fire.
In 2008 the Independence School District acquired Anderson School, located at 9701 E. 35th Street, as surplus property from the Kansas City School District as part of the annexation of Kansas City schools into the Independence School District. The school, formerly known as Pitcher School, has been operating as an alternative school since the 1980s but had been closed by the Kansas City School District in 2000. After acquiring this property in the transfer of districts, the Independence School District sold the building to a Kansas City-based developer, Garrison Companies, for approximately $80,000.
Garrison Companies intended to demolish the school and redevelop the site for moderate density residential-planned unit development. The original plan proposed by Garrison in 2010 called for up to 141 units on the 4.73-acre property. The plan was later revised to include 84 units. In 2010 the Independence Planning Commission and the City Council approved plans and rezoning for the proposed demolition and development. Garrison Companies was not successful in receiving financing to proceed with the project and in April 2012 the building suffered a devastating fire that further damaged the deteriorating structure.
A building inspection conducted by the City of Independence following the 2012 fire determined that Anderson School qualified as a dangerous building, requiring the owner to demolish the structure. Additionally, the approved planned unit development approvals granted by the city expired.
Anderson School burned just days after I was elected to the Independence City Council to represent the 4th District. The school is within my district and just a few block from my home. The school had been a source of concern for the neighborhood since its closing in 2000. The neglected building became an attraction for vandalism and other illegal and disruptive activity. The building and grounds were poorly maintained causing neighbors to report dozens of property code and health code violations. Anderson is surrounded by a stable neighborhood of single-family residences that is home to seniors, singles, and families, many whom have lived in the area for decades.
For the past 18 months I have worked nearly every day to remedy the problem of Anderson School. Several times every week since my election I have received calls from concerned citizens who want to know what is being done to remove this dangerous and unsightly building from our neighborhood. I have met with citizens, city staff, Garrison Companies, attorneys, contractors, and reporters in order to develop a plan of action. Throughout the process I have made communication with citizens my top priority, keeping neighbors informed of every new development and action. I have been determined to address this critical issue without adding additional burden to the citizens of Independence.
Neighbors have attended meetings to hear about the status of the demolition and give me direction on how to proceed. When Garrison Companies appeared in Municipal Court on charges of failure to remove a dangerous building, citizens attended with me. Residents of the 4th District and across the city have contacted the media and directly communicated with the developer to express their concerns and frustrations. Together we have seen plans presented and fail, deadlines missed, contractors quit and be fired. Our neighborhood has suffered countless broken promises while continuing to be negatively impacted by Anderson School.
This week we may finally witness the demolition of Anderson School — at no expense to the citizens. A few weeks ago I initiated a meeting with City staff and Garrison Companies to once again attempt to facilitate progress on the project. With ordinance violations and fines continuing to mount against Garrison, the city staff and I proposed a plan whereby the developer would obtain a performance bond in the amount of $150,000. This amount would be sufficient for the city to address the Department of Natural Resources requirements of removing hazardous materials from the building and tear Anderson down. We presented the developer with a deadline of November 13th to have the building removed. At that time if demo is not complete, the city will pull the bond and complete demolition. This plan insured that the building would be properly remediated and demolished at the developer’s expense.
Last week the city received confirmation of the performance bond and prepared the demolition permit. The DNR requirements have recently been met and on Monday the demolition permit was issued. Also on Monday equipment was mobilized to the site indicating that demolition is set to begin. According to conversations with Garrison Companies and the contractor demolition should be complete within two weeks.
The most common question I get from voters as I am walking door-to-door is “What are you going to do as Mayor?” I always respond that my primary goal is to focus on increasing revenue for our City so that we can adequately fund our basic needs, particularly public safety. For the past several years the City has been focused on balancing the budget by reducing funding and staffing in nearly every department. Here are a few of my goals to spur economic development and increase revenues:1. Attract Market Rate Housing in Western Independence
Over the past decade we have seen a Renaissance of the Independence Square, thanks primarily to the private investment by Ken and Cindy McClain. The renovation of several buildings and creation of new retail and restaurants has made the Square a destination for locals and tourists. Likewise, the creation of the Englewood Arts District has spurred new retail and restaurants. Higher residential density around these successful commercial districts is needed to support the retail that has been developed. Young professionals and empty nesters are interested in low-maintenance, high-quality housing with access to the types of amenities that currently exist on the Square and in Englewood. Attracting a private developer to invest in a market rate housing or mixed use development near the Square and Englewood is a top goal.2. Sell the Naming Rights to the Independence Events Center
A naming rights sponsor for the Independence Events Center has been a part of the plan for the arena since its conception. To date the Events Center board has been unable to secure a sponsor for this facility. I am actively promoting this throughout the metropolitan area to help to identify an appropriate sponsor for this marketing opportunity which will greatly assist the Events Center in profitability.3. Support Small Business Development
As I meet with development attorneys, developers, and commercial real estate professionals from across the region, they frequently point to the Ennovation Center business incubator as a prime asset in Independence. Our incubator is highly respected and looked to as a model of success in supporting entrepreneurism. The next step in success is graduating these businesses from incubation to establishing a business presence in Independence. Many of the current businesses are food-related and need capital investment to bring their products to the market. Needs include packaging, merchandising, marketing, and, of course, financing. I am continuing to communicate with the Independence Economic Development Council on ways to assist these businesses.4. Enhance Sports and Wellness Programs for Youths and Seniors
With the closing of the YMCA in Independence our community lost a valuable resource. Although the City and School District increased their programs at Palmer Center, Sermon Center, and Henley Aquatics Center to help fill the gap, there are services provided by the YMCA that cannot be replicated by the City or School District. I believed that organized youth sports is important to a community and youth development, and my own children have benefitted socially, physically, and academically by participating in YMCA youth sports before they were old enough to play on their school sports teams. Likewise, I believe that the YMCA provided adults and senior adults with more than a workout facility and swimming pool, but supplies a social and educational component that is valuable.
The City operated two fine community centers but they are both located on the Independence Square, which is not convenient to families and seniors who live in far Western or far Eastern Independence. An additional community center or new YMCA is needed in Independence as well as an indoor sports facility that allows our youth and high school students year-round access to practice facilities, training, and instruction for a variety of sports including baseball, softball, tennis, basketball, football, and general fitness.5. Enrich Visitors’ Experience in Independence
Tourism is an important economic driver in Independence, and I am continually gathering ideas about how we can be collaborating as a community to ensure that visitors have a first-rate experience when they choose Independence as their destination. The re-opening of the Historic Jackson County Truman Courthouse will instantly improve our tourism activities by providing visitors a central location for information and ideas about things to do in Independence. Our tourism department has developed some innovative ways to educate visitors and create customized sightseeing tours based on their interests. We have a unique variety of history in Independence and many organizations that offer tourists the opportunity to enjoy and interpret the American story that can only be told here. The City of Independence, the Community of Christ Church, the Jackson County Historical Society, the Truman Library, the National Parks Service and just a few of the organization that own and operate historic sites and museums as well as offer educational program to visitors. Working together to design and execute seamless and unique visitors experiences benefits everyone.
In addition to museums and historic sites, Independence is unique in that it retains the authenticity of its heritage. Whether it’s Clinton’s Drug Store where Harry Truman had his first job, or the historic pioneer trails that are interwoven in our city, the genuine character of Independence is alive and well. We don’t have to manufacture our history in Independence or create artificial replicas. Much of it is still here waiting to be identified and presented to visitors to appreciate. Preserving this unique character is crucial to our identity and key to continuing to attract more visitors to our city to shop, dine, and stay.